Bateman Case Study Competition

The Bateman Case Study Competition is a national public relations competition with teams from colleges and universities across the United States. It is PRSSA’s premiere competition for public relations students, and it challenges teams of students to research, plan, implement and evaluate a public relations campaign for a real-world client.

Texas State Bateman Teams Place as National Winners

Texas State Bateman Teams

2025-2026 National Finalists: AdvoCats and StarCats

The Texas State's AdvoCats Bateman Team Wins 1st in Nationals and StarCats Bateman Team Wins 3rd in Nationals

For the first time in over two decades, Texas State University has secured a historic double victory in the PRSSA Bateman Case Study Competition. Both university teams, the AdvoCats and the StarCats, were named top-three national finalists out of 46 entries from 35 universities across the country.

For full results of the 2026 Bateman Case Study Competition, go to https://www.prsa.org/prssa/scholarships-awards/bateman-competition.
 

2025 - 2026 Bateman Teams

2026 teams
title
advocats
future forward photo
starcats title
starcats
culture in common

Testimonials

Students from the 2025-2026 Bateman Teams

Isabel Maldonado

"Bateman has been an opportunity to gain confidence in my public relations skills after letting go of art and changing my major. For the past year and a half, I have felt behind, like I was consistently playing catch-up. A part of me still feels this way if I am being honest, but bateman gave me something to be proud of. A tangible experience I can speak with potential employers with as I prepare to graduate this May. I feel that without this experience, I would feel nothing but dread as my graduation comes closer, but now I only feel a slight sense of dread as the feeling of pride overtakes it due to this project."

Shauné Smith

This experience has meant the world to me by challenging me to become comfortable with the uncomfortable. I was able to accomplish more than I imagined. I was able to bring out the absolute best of my brain while making such meaningful connections, finding my voice, and igniting my professional confidence. 

Ella Knudsen

"I think communication and planning were my top two most developed skills. I gained a real understanding of how to run a campaign for an actual client, from planning events to gathering donations and coordinating with speakers. I also learned how to work with a team where everyone had completely different communication styles, which pushed me to be more clear, adaptable, and more intentional in how I approached conversations.
 
This carried directly into my internship, which I started halfway through the campaign. I was able to step into a professional environment and feel much more prepared, especially when it came to communicating with a team, managing deadlines, and handling multiple projects at once. Writing emails, contributing ideas, and staying organized felt a lot more natural because I had already been doing it in Bateman. It gave me a level of confidence and professionalism that I don’t think I would’ve had otherwise."

Ceccibell Moreno

“The top thing that I’ve learned from Bateman is advocacy and resilience! To never give up, even though it may sound cliche no matter the roadblocks thrown in the way it’s all part of life and the experience, I’m very grateful to have gone for it! It has all been so worth and I thank God that he directed me in the path of not cutting myself short of what I'm capable of!” 

Previous Bateman Teams

Bobcat For Books

Bobcats For Books

Honorable Mention in 2025 Bateman Competition
2025

R.O.A.R Team Photo

R.O.A.R. For Libraries

2025

Honorable Mentions

Break the Barrier

Campaign Name: Client, With Purpose
Team Members: Kaley Consford, Emily Landaverde, Nicholas Laughlin, Michael Royal, Alana Zamora
2018
 

Home Matters San Marcos

Team Members: Morgan Londene, Dominique Mercado, Anna Huff, Emily Kellar
2015

Financial Allies

Campaign: Ally Financial
Team Members: Amy Degnan, Federico Lombardi, Nicole Snodgrass, Tracie Wrape, Judith Younger
2011

Hit the Books Running

Campaign: Got College 
Team Members: Travis Beck, Victor Hernandez Fuentes, Jordan Hoefar, Kalli Wild
2009

Love Your Life

Campaign: Chevrolet
Team Members: Miyan Benita, Jennifer Clark, Lauren Davis, Janae E. Frezza, Sarah Huggins, Alex Dabney, Janet DeVries, Elizabeth Janecka, Jannifer Lopez, Angela Pol
2008

Rock the Belt

Campaign: Buckle Up Kids
Team Members: Maggie Bencivenga, Maegan Dalton, Erin Erickson, Ryan King, Lauren Tuttle
2008

Care For Your Heart

Campaign: Family Caregiving
Team Members: Julie Love, Callie Woolam, Emily Mohamed, Jodi Tidwell, Kalista Glasgow
2007

Application Details

Applications Open in April for 2027-2028 Team: Be prepared to submit your materials during the spring semester to be considered for the upcoming competition cycle.

What We Are Looking For

The Bateman competition is a demanding national challenge. We are seeking dedicated students who want to contribute their time and talents in the following areas:

  • Strategy: Research and public relations strategy.
  • Content Creation: Graphic design, website development, photography, and videography.
  • Communication: Writing, editing, and media relations.
  • Logistics: Event planning, social media management, and project management.

Commitment and Eligibility

  • Two-Semester Commitment: Applicants must be available for both the Fall 2026 and Spring 2027 semesters to ensure campaign continuity and success. 
  • You must be an undergraduate student during both semesters. While part-time students are welcome.
  • All team members must be active members of the Public Relations Student Society of America (PRSSA) or be willing to join upon selection.